What does the workday of an SEO analyst look like?

Emailing and messaging Whilst emailing and messaging are important for an SEO Analyst, they are the bane of every SEO Analyst’s daily tasks. What we want to focus on is the optimisation of the client’s online channels instead of having to reply and read a plethora of emails and messages from clients and colleagues. InternalContinue reading “What does the workday of an SEO analyst look like?”

Setting up your Google My Business: What should you include?

Google My Business Features Google My Business is such a useful FREE marketing tool that your business should capitalise on if you want to develop and grow your business. There are loads of features that you can optimise on your GMB profile which will be highlighted and explained below. Posts Google posts are a smallContinue reading “Setting up your Google My Business: What should you include?”

The basics of SEO marketing for a new business

Starting a new business is one hell of an exciting part of your life which you should spend time to enjoy. There are so many cogs which you have to control to maintain enough business to at least break even at around 50% of small businesses fail within the first year and 95% failing withinContinue reading “The basics of SEO marketing for a new business”

Drone QR codes: The future of advertisements?

Something that continues to amaze and impress me is how companies adapt to new technologies to market their products. The reason why I am bringing this up is because I recently discovered a fantastic marketing stunt that happened in China a fortnight ago. The Chinese video gaming company, Bilibili were responsible for the event asContinue reading “Drone QR codes: The future of advertisements?”

Gaming industry brand collaboration thought come true

Back in May 2020, I made a blog post about “The gaming industry and the potential for brand collaborations” because I have seen first hand the benefits for the users and the companies have received when brands collaborate together to bring special content for the gamers. In my post commenting on the benefits of collaborating betweenContinue reading “Gaming industry brand collaboration thought come true”

Free-to-play games thought come true

Back in September 2018, I wrote an article about “How EPIC GAMES got it so right with Fortnite battle royale“. I considered the success that Fortnite had since it was released as a free game. Back then, this was a scarce method within the video game shooting industry as profits were made on sales of theContinue reading “Free-to-play games thought come true”

Leeds Digital Festival 2021: The Future of Work

I was very fortunate to attend a webinar hosted at the Leeds Digital Festival 2021 called ‘The Future of Work’. Many panelists from across the UK and even one from the US helped explain many of the things that they had spotted relating to work during the Covid-19 pandemic and made observations about what theContinue reading “Leeds Digital Festival 2021: The Future of Work”

The impact of the Coronavirus on the sports betting industry

We all know that due to the pandemic, sports have ultimately been cancelled for a while to reduce the amount of infections but how has this impacted the sports betting industry? I will explore the numbers, what people have done to continue their betting needs and where from here? International sports betting is estimated toContinue reading “The impact of the Coronavirus on the sports betting industry”

Marketing Book Review: Mobile Mania

This book written by my late Uncle, Simon Silvester in 2010 and explains how mobile phones are becoming as useful as computers but better in 122 pages. I will be reading and reviewing this book to understand the main takeaways of ‘Mobile Mania’ and to see how it compares to current attitudes towards mobile phones.Continue reading “Marketing Book Review: Mobile Mania”

Marketing tips for your business during and after the Coronavirus pandemic.

Navigating your business through the current pandemic is a herculean task, especially if you are a small or new business owner with little marketing/business knowledge. It is important to research different methods of reaching your current and potential customers that allows for minimum effort or spend and maximum results. The main takeaway at the momentContinue reading “Marketing tips for your business during and after the Coronavirus pandemic.”